Violet Szilvas is a Public Relations and Communications expert, and has immersed herself in the field since 1981 through her company UltraViolet Communications. She has served as publicist, writer, editor, proofreader, and instructor in her 30+ years as a practitioner. Szilvas’ experience in public relations and communications encompasses a wide range of products and services: She currently represents book, business, and beauty clients, and has represented clients in music, arts, leisure, restaurant, and sports!
Previously. Szilvas served as a magazine writer for such international publications as Ocean Drive, and national magazines including Elegant Bride and Fashion Spectrum. She also contributed to newspapers, news magazines, catalogs, trades, and in-house publications. Her most recent piece is a blog (November, 2016) for Zildjian Cymbals titled “From the Street to Social”: Tips for Self Promotion from an 80’s Sunset Strip Rock’n’Roll Publicist.”
An adjunct professor, instructor, lecturer and presenter for over 25 years, Szilvas has taught a variety of writing and communication courses for numerous public and private institutions of higher education – both four year universities and two year colleges (currently for the Journalism and Mass Communications Department at Cuyahoga Community College and the Business Department at Ursuline College, both in Cleveland, Ohio). Szilvas had a crazy-long stint of 13 years at Florida Atlantic University where she taught classes across three disciplines, undergrads to professional adult continuing ed students, on-site to campus affiliated groups and organizations. Additionally she taught executive seminars on communications skills, writing, and professional skills to business clientele including national, regional, and local companies, governmental agencies, and private individuals (try to say that fast).
Szilvas is a two-time graduate of Kent State University, where she earned her Master of Arts in Journalism, specializing in Public Relations, and her Bachelor of Business Administration degree, with concentrations in Marketing and Management. Szilvas’ Master’s thesis was on “Cleveland: The Rock’n’Roll Capital of the World.” Harbinger of the Rock Hall hands down.
Although she has given up her ways of a rolling stone and now resides permanently (read: homeowner) in her home town of Cleveland, Ohio, she now represents her national clientele remotely (no hesitation on travelling though). No more tour busses, but on to 4-star boutique hotels… good either way!
PR CLIENTELE, CURRENT AND RECENT/OHIO
JD Barker, author and screenwriter (May 2013 – Present)
Internationally-acclaimed author of thrillers “The Fifth to Die,” “The Fourth Monkey,” and “Forsaken.” Published by Houghton, Mifflin, Harcourt. In process of writing a fictional memoir of Dracula in conjunction with Bram Stoker’s nephew, Dacre Stoker. Also, in talks with James Patterson to co-write a thriller. Finally, negotiating film rights. My duties are public relations duties in general, in conjunction with the Marketing Dept. at HMH, primarily public relations. Responsibilites include publicity, media relations and correspondence, and media data base management. Previously served as freelance editor for Barker’s debut novel Forsaken.
Authors of the Pacific Northwest
Headed up by podcast producer and interviewer Vikki J. Carter of Squishpen Productions. I was responsible for compiling a spectacular media kit for which I wrote bio, press release, cover letter and Q&A (mock interview questions). Also compiled media list. Oh hold in June, 2018 for feature in Bend, OR daily paper, which is one of only a handful of publications in Carter’s Pacific Northwest demographic.
Published novelist Romarin Demetri writes urban fantasy novels, including A Mirror Among Shattered Glass and The Frost Bloom Garden. Responsible for inaugural PR campaign including press releases, media relations, correspondence, publicity, YouTube video, and media data base management.
PR for aesthetician extraordinaire Mel Rongone and her Immortal Allure, an all-natural cruelty-free spa specializing in palm oil free soap.
John Fleckenstein runs a business strategy consulting firm and project manages for a range of firms from small businesses to Fortune 500 companies. I was responsible for editing and proofreading content for procedural materials and LinkedIn biographical summary.
Live call-in podcast for the music business (principal Rick Schreiber). My job here was as a freelance talent recruiter for musicians and bands.
Erotica by Dr, Joann Ford
Debut book of readings by Joanne Ford, full professor, English Department, University of Rio Grande, Ohio. Handled extensive PR campaign in addition to editing her tome.
Cat shelter in Rio Grande, Ohio for which I handled PR duties and organized the largest fundraiser in the shelter’s history.
PR CLIENTS/SOUTH FLORIDA
Marilyn Manson and the Spooky Kids, Chicken Soup for the Soul, David Schweitzer (videographer, directed one of MTVs first ever videos on Pat Benatar, see IMDB), Miami Rocks & East Coast Music Forum, Baja Beach Club, Oceana Records, US1 Travel, Sensormatic, Securiguard Alarms, WSHE/rock radio (FL), WMXJ / easy listening radio (FL), 25th Parallel Magazine, Bachelor Book Magazine, Talent Times Magazine, and night clubs including City Limits and Squeeze, to name a few.
Cross-Promotions: WSHE Radio, US1 Travel, Act 1 Models, Take 5 Magazine, Hawaiian Tropic and more.
PR CLIENTS/LOS ANGELES
A ton of bands, primarily rock, whose PR I handled far and wide and amassed media coverage far and wide in the heyday of rock: the 1980s. Eddie Money, John Waite (Babys), Animotion (hit single “Obsession”), and what feels like a never-ending clientele of musicians who made it then and are still making it now. For instance, The Hurricane guys now perform with some huge rock draws: Kelly Hansen is lead vocalist of Foreigner, Robert Sarzo was guitarist for Geoff Tate’s Queensryche, Jay Schellen now plays with YES (formerly with one of Vegas’s top attractions “Rading the Rock Vault,”) and bassist Tony Cavazo remains at the helm of a newly revamped Hurricane. From XYZ, lead vocalist Terry Ilous fronts Great White and bassist Pat Fontaine is one of the “Monsters of Rock.” Love/Hate, Rebel Faction, and D’Molls still tour, while Animotion released a new album this year and the Bang Gang is coming the way of the Phoenix. Nice to see my pride is still in action today!
Also, actor Susan Richardson (Eight is Enough), ROCK Magazine, the Cat House, Alibi Artists, and so many, many others.
Ocean Drive, Fashion Spectrum, Elegant Bride, Palm Beach Post, TravelHost, South Florida Magazine, Boca Raton Magazine, Key West Magazine, Wellington Magazine, Dimensions, Thrust, and rock rags Circus, Hit Parader, RIP, Rock Scene, and ROCK Magazine.
MAGAZINE FEATURE STORIES (to name a few): Pat Benatar (cover story), Aerosmith, Nine Inch Nails, Sebastion Bach (Skid Row), Izzy Stradlin (Guns’n’Roses), John Waite (Babys), Eddie Money, Sheena Easton and others; Miami Dolphins Dan Marino, Pete Stoyanovich, and Irving Fryer; actor D.B. Sweeney.
MAGAZINE COLUMN STORIES (to name a few): Donald Trump, Jon Cryer (Two and a Half Men), Billy Squier, Dokken, Cinderella…
WRITING, EDITING, AND/OR PROOFREADING/ NATIONAL NON-FICTION BOOKS
Agora Publishing. Baltimore, MD: Surviving Cancer; Health Communications, Inc., Fort Lauderdale, FL: Intimate Communion; Shot Tower/Agora Publishing, Boca Raton, FL: Natural Health Secrets
Some of my biggest pride-and-joys:
Pat Benatar cover story/feature:
Also Rock Magazine: Aerosmith feature… what a trip this interview was!